Project Summary

I wrote an 8-part ecourse for Little Arrows titled Social Creative that Delivers, teaching CMOs how to ramp up their social media game and accurately measure the results. I worked directly with the CEO to write a series of emails that were both professional and friendly, establishing Little Arrows as an expert in their field and gaining their readers' trust. The course led to new business for the social media agency and it has helped to continually grow the Little Arrows email list. 

Below are screenshots from the first email in the course.