Project Summary

GoboSource manufactures and sells gobos, projectors, and gobo accessories to DJ's, event planners, and retail and industrial operations. GoboSource was looking to attract more visitors to their website and expand their client base with content marketing when they hired me to write monthly blog posts to feature in their e-newsletter.   

The blog posts help customers understand the different products offered and which gobos or projectors fit their needs. This takes pressure off the sales team by answering the most frequently asked questions in the blog, freeing up the phone lines for customers who are ready to make a purchase. The posts also give readers creative ideas for how to use gobos in a variety of applications.